Excellence in Action

In the Trenches with Ron Hirson: Brian Echols, Confluent

Tidemark Fellow Ron Hirson talks product design with Brandon Echols, Head of Design at Confluent, formerly of Splunk. Quick hitting advice for your leadership, team and IC's.

In the Trenches is a video series of interviews hosted by Tidemark Fellow Ron Hirson with some of the best product design and experience leaders at remarkable companies. His conversations go deep on what it really takes to design great products and services, and offers valuable insights to benefit product designers in all career stages.

You can also catch In the Trenches on Apple Podcasts and YouTube!

Part 1

Tips for product design leaders - 1:00

Tips for teams - 1:30

Tips for design and exp IC’s - 2:50

Time & design at Splunk - 4:08

Org design - 5:30- Priorities and alignment - 7:30

Designers doing research - 9:00

Using agencies - 10:40

Prioritizing CX hires - 11:30

Part 2

Ensuring research projects are actionable - 0:10

User Journeys - 1:58

Scaling and Hiring - 3:10

Skills for design in scaling - 4:00

How to get funding for resources/focus on CX from org - 6:10

How to measure impact/outcome from Product Experience

9:10- Sharing goals across org - 10:35

Ron Hirson

April 2022

The information presented in this post is for illustrative purposes only and is not an offer to sell or the solicitation of an offer to purchase an interest in any private fund managed or sponsored by Tidemark or any of the securities of any company discussed. Tidemark portfolio companies identified above are not necessarily representative of all Tidemark investments, and no assumption should be made that the investments identified were or will be profitable. For additional important disclaimers regarding this post, please see “ Purpose of the Site; Not Investment Advice; No Recommendations” and “Regulatory Disclosures” in the Terms of Use for Tidemark’s website, available at Terms of Use (tidemarkcap.com).

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