Insights for Founders & Operators

VSKP:
Win
What Census Data Tells Us About Growth, Fragmentation, and the Next Great SaaS Markets (Maybe)
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VSKP:
Win
2025 Vertical & SMB SaaS Benchmark Report
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AI
Vertical SaaS
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VSKP:
Expand
The Private Equity Engagement Playbook for Vertical SaaS Companies
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VSKP:
Win
Where Are The Opportunities in Vertical SaaS? Picking Your Market in 2025
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The Long View
Alignment That Scales: How to Build High-Performing Sales & Marketing Teams
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News
A Founder's Guide to the Next Platform
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AI
Vertical SaaS


The Long View
How to Build a Product-Led Growth Motion at a Sales-Led Company
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VSKP:
Win
System of Action — Part 1: Hero Users
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VSKP:
Case Studies
CCC: Extending to Suppliers and Building an Industry Platform
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The Long View
Payments That Perform: The Key Ingredients for Successfully Scaling Payments in Vertical SaaS
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Vertical SaaS

VSKP:
Win
All the Data! Reporting & Analytics, and the Coming Battle for Data Gravity
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The Long View
Can I Do Retail Media?
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Vertical SaaS

VSKP:
Win
Know Your (Operational) TAM
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Vertical SaaS
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Excellence in Action
Build, Buy, or Partner: The Fintech Tradeoffs for a VSV
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Vertical SaaS
Community Powered
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VSKP:
Win
Formation and Access- 10x Your Take Rate!
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The Long View
Strategy First, Tactics Second
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Community Powered
Vertical SaaS

VSKP:
Extend
Supplier Extensions 2
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VSKP:
Win
2024 Vertical & SMB SaaS Benchmark Report
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Vertical SaaS
News

VSKP:
Win
AI Evolution Update (2024)
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